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Entain has once again called upon the UK government to immediately ban sports sponsorship deals involving unlicensed gambling operators.
In a press release on Friday, Ladbrokes and Coral owner Entain urged the government to “close the loophole without delay” in response to a Department for Culture, Media and Sport consultation on the matter.
The second consultation, which ran from 15 July to 9 September, followed an initial review in February.
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Santos criticised the exchange and its decision to ban him from trading in a series of posts on X.
Hey @Kalshi thanks for the lifetime ban from your gambling platform.
Let’s see how much longer you guys are around for.
Santos went on to call Kalshi an “unserious company”, claiming that it also “violates its own notices and deadlines”.
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An ACMA spokesperson reiterated: “BetStop is an important consumer protection measure, but it only works if wagering companies follow the rules.”
As of January 2027, BetStop will be further promoted as part of a reform package to gambling laws in Australia. Following a statutory review, the government committed to improving system usability and boosting promotional efforts. It is also committed to funding ACMA marketing to support BetStop and recovering operational costs from industry participants.
Additionally, the register will receive AU$28.7 million over four years, with AU$3.2 million ongoing annually beyond that to improve data-matching systems.